The agricultural sector adopts innovative approaches to adapt to rapidly changing technological and environmental conditions around the world. These innovative approaches are implemented to increase the efficiency of agriculture, ensure sustainability and minimize environmental impacts. Zeytursan, one of Turkey’s leading olive and pickle producers, plays an important role in the agricultural sector by adopting these innovative approaches.
Sustainable Agriculture Practices
Zeytursan attaches great importance to the protection of natural resources with sustainable agriculture practices. In addition, cyclical agriculture methods are adopted to protect natural vegetation and increase soil fertility.
Smart Irrigation Systems
Climate change and the decrease in water resources have made water management critical in agriculture. Zeytursan optimizes water use with smart irrigation systems. Thanks to sensors and automation systems, the amount of water needed by plants is precisely determined and water waste is prevented. These innovative approaches both save water and support the healthy growth of plants.
Advanced Processing Techniques
Zeytursan increases product quality by using advanced processing techniques in production. In modern processing facilities, olives and vegetables are processed in a way that preserves their nutritional value. In this process, compliance with hygiene standards and food safety are prioritized. At the same time, the taste and health benefits of pickles are maximized with natural fermentation methods.
Research and Development (R&D) Activities
Developing innovative agricultural practices requires continuous research and development (R&D) activities. Zeytursan develops more efficient and sustainable production methods by investing heavily in R&D. Studies are carried out in areas such as growing new olive and vegetable varieties, researching natural preservation methods and improving advanced processing techniques.
Education and Awareness Activities
Zeytursan not only adopts innovative approaches in its own production processes, but also raises awareness among farmers and consumers. It shares information on sustainable agricultural practices by organizing regular training programs. In this way, it contributes to local producers and communities’ more conscious and efficient agriculture.
